The Warranty Industry's Next-Generation CRM

The CRM That
Thinks Like
Your Business

Built for the real complexity of warranty sales — intelligent enough for your agents, transparent enough for your customers, and powerful enough for your leadership team.

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Built for Operators· Zero Commission Disputes· Smartphone-Grade UI· CEO-Grade Reporting· Smart Policy Selection· Intelligent Workflow· Profit Calculator· Built for 2026· Built for Operators· Zero Commission Disputes· Smartphone-Grade UI· CEO-Grade Reporting· Smart Policy Selection· Intelligent Workflow· Profit Calculator· Built for 2026·

One Platform.
Three Perspectives.

Alchemy understands the real needs of every person in your organization — and delivers on all of them without compromise.

🎯

For Your Sales Agents

A modern interface as natural as the phone in their pocket — designed to maximize income and eliminate friction that costs deals.

Real-time commission preview — zero disputes
Smart policy selector removes guesswork at close
Workflow keeps agents compliant and moving
Flexible — adapts to your commission structure
🤝

For Your Customers

Reliability, accountability, and transparency in every interaction — from first call to last renewal.

Right policy matched to their vehicle and usage
Accurate data means no billing surprises
Transparent process from sale through service
Positive experience that reduces cancellations
📊

For Your Leadership

CEO-grade reporting and actionable insights at every layer — in seconds, not days, with compliance built in before it costs you.

Cash flow, unit economics, retention at a glance
Sales, manager, and CS performance metrics
Compliance alerts before they become violations
Data that tells you what to do — not just what happened

See every perspective in one live demo.

Agent view, leadership dashboard, and executive reports — 15 minutes flat.

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Capabilities the
Industry Has Never Seen.

Other CRMs store warranty data. Alchemy makes decisions with it — and that required engineering things from scratch that simply don't exist anywhere else.

Industry First

Smart Policy Selection

Alchemy is the only CRM that intelligently recommends the best policy for each customer based on their vehicle, mileage, and usage profile. Agents close with confidence. Customers get the right coverage — every time.

Industry First

Built-In Profit Calculator (Pro)

Alchemy is the only warranty CRM with a real-time profit calculator built directly into the deal screen. See admin cost, retail markup, pad, net profit, and margin percentage update live as you build the deal. No spreadsheets. No guessing. Every deal's profitability is visible before you close it.

Industry First

Smartphone-Grade UX

The only warranty CRM with a modern UI as intuitive as an iPhone or Android. Zero loading screens. Zero confusing menus buried three levels deep. Your team is up to speed in hours, not weeks.

Ready to see what the competition can't offer?

Live demo. No slides. No fluff. Just the platform working in real time.

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10 Capabilities.
One Intelligent System.

Every feature was built by people who've sat in the agent's chair, managed the call center, and run the P&L. No guesswork. Just what actually works.

01
Intelligence

Smart Policy Recommender

Analyzes the customer's vehicle, mileage, and usage to surface the right coverage automatically. No guessing. No overselling. The best fit, every time.

02
Commission Engine

Fully Customizable Commission Engine

Every aspect of your commission structure is configurable — DP/Term matrix, PIF detection, bonus structures, and real-time preview. Agents see exactly what they'll earn before they close. Built around your rules, not ours.

03
UI / UX

Modern, Intuitive Interface

As fast and natural as the smartphone your agents already use. Color-coded status, one-click actions, zero loading screens. Agents love using it — and that changes everything.

04
Reporting

CEO-Grade Financial Reports

7 built-in executive reports: Cash Flow, Unit Economics, Commission Liability, Cohort Retention, Lead Source ROI, Agent Profitability, Refund Reconciliation. Answers in seconds.

05
Profitability

Profit Calculator (Pro)

Real-time profit visibility built directly into the deal screen. Admin cost, retail markup, pad, net profit, and margin percentage update live as you build the deal. Managers see profitability before the deal closes — not after.

06
Data Integrity

Duplicate VIN Prevention

Real-time VIN checking at the point of sale with instant visual flag and hard system block. Stops double-refund situations before they become expensive problems.

07
Analytics

Cohort Retention Analytics

Track which sales months perform and which don't. Spot underperforming cohorts 30–60 days early. Stop celebrating gross volume that's quietly planning to cancel.

08
Workflow

Manager Override — Deals Don't Die Waiting

When a deal hits a wall — pricing exception, policy limit, or special circumstance — the agent submits an override request in one click. It lands directly on the manager's desk in real time, with full deal context already attached. The manager approves, adjusts, or counters on the spot. No phone tag. No lost paperwork. No missed sales because a supervisor wasn't reachable. Override requests keep deals moving, managers in control, and every decision documented automatically.

09
Security

Enterprise-Grade Data Protection

Customer PII is encrypted at rest with AES-256 and in transit with TLS 1.3. Card data never touches Alchemy's servers — tokenized through PCI DSS Level 1 gateways. Automated audit logs track every access, every change, every login. Your customers' personal information is handled the way it should be.

10
Compliance

Real-Time Alerts

Dashboard alerts in red/yellow/green. Automated checks for overdue refunds, high-cancel agents, and commission at risk. Alchemy prevents problems — it doesn't just report them after the fact.

11
API & Automation

API-Ready — Automate Your Entire Communication Stack

Alchemy is built API-first, meaning your text message and email workflows can be fully automated and connected to the tools you already use. Trigger confirmations the moment a deal closes, send payment reminders on schedule, automate follow-up sequences without lifting a finger. Whether you're connecting to Twilio, SendGrid, or your own platform — the infrastructure is ready. Less manual outreach. More consistent customer communication. Zero dropped balls.

Want a deeper look at the features most relevant to you?

We'll walk through the platform based on your specific operation — not a generic pitch.

Get a Tailored Demo

The Warranty Industry
Has Been Running on
2006 Software.

The tools your team uses every day were built before the iPhone existed. It's time to see what a purpose-built modern platform actually looks like.

⚠️ Legacy CRMs
Clunky, outdated interfaces agents actively avoid
No smart policy recommendation — agents guess every time
Rigid commission structures that can't match your business rules
Reports give you data, not answers — manual work required
No built-in profit calculator — margin tracked in spreadsheets
Deals stall waiting on a manager — no override workflow
Limited API — basic integrations exist but full automation isn't there
No real-time deal profitability — managers fly blind on margins
✓ Alchemy CRM
Smartphone-grade UI — teams are up to speed in hours
Smart policy recommender — right coverage, right customer
Fully customizable commission engine — built around your rules
7 executive reports — CEO-grade answers in seconds
Built-in profit calculator — real-time margin visibility on every deal
Manager override workflow — deals get approved in real time
API-ready — automate texts, emails, and follow-up sequences
Deal-level P&L — admin cost, pad, net profit visible before close

Still running on a legacy system?

We'll show you what you're missing — and make switching far easier than you'd expect.

See the Difference Live

Built for Companies
That Take Performance
Seriously.

Alchemy is purpose-built for the auto warranty and vehicle service contract space. If your operation runs on commission structures, agent metrics, and retention data — this is your platform.

Perfect Fit

✓ Yes
  • Auto warranty companies and VSC providers
  • Independent warranty administrators
  • Dealer groups selling warranties in-house
  • Call centers selling extended warranties
  • Companies doing $500K – $50M in annual sales
  • Teams that track KPIs, commission, and retention

Not the Right Fit

✗ No
  • Companies comfortable with manual spreadsheet processes
  • Businesses without structured commission models
  • Organizations resistant to process or technology change
  • Teams that don't track or care about cancellation rates
  • Businesses with no interest in measuring agent performance

Not sure if Alchemy fits your operation?

Tell us about your business in 10 minutes. We'll give you an honest answer.

Let's Talk

Let's Talk.

15 minutes. No slides. No generic pitch. A live walkthrough of the platform built specifically for your industry — and a straight conversation about whether it's the right fit.

Or call us directly
(800) 555-1234
Monday – Friday · 8am – 5pm PST
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